Online Marketing and Search Engine Optimization For Dummies

Do you know what an SEO reseller is? It is okay if you do not know right now. Not many people do. You may want to learn though if you have any interest in selling a product or service on the internet. The fact of the matter is that SEO is behind the scenes of using a search engine. SEO stands for Search Engine Optimization, and it is how companies ensure that their sites end up on top of a search engine list.

For example, if you sell custom dog costumes and you have an online shop you may be relying on a person searching for “custom dog costumes” online for hits on your site and sales in your shop. If people are searching for “custom dog costumes” and you are on the third or forth page of search engine results then chances are you will not be getting those site visits that your business so desperately needs. And you are desperate. Custom dog costumes is a pretty niche business and you spend a lot of money on quality fabrics for your little wonder woman chihuahua capes and bunny ears.

When was the last time that you went to the second or even the third page on a search engine results listing? Do not lie. You have never gone to the second page. This is where an SEO reseller program comes into play. A company that specializes in search engine optimization can help you get to the first page. First thing you may want to do is check out an SEO reseller review. Research various companies and ask them how they can help you get on to the top of a search engine listing. Ask if they have any testimonials. If you know of any other businesses in your specific field, talk to them! Have they used a white label seo to help their internet search results? Ask around and see what you can learn of businesses that have been there first.

So what does this reseller actually do to help you get on the first page of a search engine listing? Well it depends. Some resellers will post articles around the internet with keywords that are relevant to your business. When someone searches that keyword they may find the article, click through it, and then click on a link within the article which will redirect them to your website. Without getting into the confusing details, this kind of activity on the web will strengthen the likelihood of someone searching for “custom dog costumes” and getting your website as their first result. It is all based on algorithms which search engines use to determine how relevant and useful your site is to the words that are searched. Crazy, right?

That is Search Engine Optimization in a nutshell. If you rely on the internet and on people finding your site for the bulk of your business, then you should seriously consider an SEO service to improve your relevancy on search engines.